TAYLER STORE AT THE HÖFE AM BRÜHL
For sex, success and good looks – with this slogan of the multi-label concept Tayler, currently rapidly expanding in Germany’s east, and taking the Net Generation theme, inspired by the interior design of this shopping mall in Leipzig, as a starting point, kplus konzept designed an interior that is as exciting as it is eye-catching.
Elaborately designed floors made up of handmade squares and stripes in different colours designate the different divisions of the 1800 sqm area. This design is mirrored in the illuminated cubes and ribs with integrated lighting in the ceiling.
The complete furnishings were designed for Tayler to be able to equip each of the six divisions with highlights and special eye-catchers. This is complemented by a mix of select designer products and charming vintage furniture for visual merchandising, creating an atmospheric and dense ambience that perfectly introduces the target group of the multi-label concept to the new world of Tayler.