Santander Select – Mood to banking
The premium segment Santander Select of the second largest financial institution in Europe, Banco Santander SA, opened in August its first German branch in Hamburg.
kplus konzept has adapted the corporate design to the pretty small area of 100 square meters and implemented the store concept.
Warm colours and a natural look in the choice of materials for walls and floors welcome the customers in the entrance area. The brand message in the Santander Select store was implemented using the accentuated logo, clear colour scheme and shapes and high quality such as the lounge furniture. Spaciousness and transparency but also privacy offer the two glazed meeting rooms. The café crème enjoyed in the bar and the eyes directed on the oversized nature shots the customer feels good hands.