Retail Revolution – Grazie, Ferrara!
Retail Revolution: “I luoghi dello scambio” – places of exchange for planners and retailers in Ferrara. In the charming Italian town Bettina and Markus Kratz, along with other well-known, European interior designers, had the chance to present at the conference “Retail Revolution”, organised by the University of Ferrara, their views on the future of retail design to the attentive audience of about 100 people from the Department of Architecture and representatives of the Italian interior design and retail scene. And with the presentation of our projects, from the multi-sensory trade show booth to the highlight facades of Minto Shopping Center, it was not only the Ferrari Stores by Prof. Massimo Iosa Ghinia that pioneering quality has been applauded to in this lecture program.
The Emilia-Romagna is known not only for the highly successful Faculty of Architecture of Ferrara – over 80% of graduates find a job immediately – but also for its excellent cuisine of which the “galactic quality” also of the event catering our two managing directors would like to emphasize at this point … Grazie, Italia, grazie Ferrara!