Category 'Allgemein'

15
Feb

Interview with Markus Kratz for Heuer Dialog

The German Retail Real Estate Summit will be held for the eleventh time in mid-March. This year kplus konzept is responsible for designing the stage at the Airporthotel in Düsseldorf. In an interview with Heuer Dialog, CEO Markus Kratz talks about shopping destinations as 3rd places and the retail property of the future. The entire […]

13
Jun

Eating is the new Shopping!

The most important medium in the world is not Facebook, but Food – as was cited in a presentation at the Gastroimmobilien Congress 2016 on 6 and 7 June in Berlin. And in fact, the experts confirm in unison that food services generate footfall for the future of retail because restaurants and bars are the places […]

31
May

Customer approach on all channels – in Heiligendamm, Baltic Coast

A particular pleasure awaits Bettina and Markus Kratz next weekend because they go on a lecture tour to an equally beautiful and historic location on the Baltic Sea. The DI Gruppe is a customer of kplus konzept. The real estate specialist invited them to speak at the trade event he organized at the Grand Hotel Heiligendamm […]

3
May

Retail Revolution – Grazie, Ferrara!

Retail Revolution: “I luoghi dello scambio” – places of exchange for planners and retailers in Ferrara. In the charming Italian town Bettina and Markus Kratz, along with other well-known, European interior designers, had the chance to present at the conference “Retail Revolution”, organised by the University of Ferrara, their views on the future of retail design […]

1
Sep

Minto-Tour inspires Property- and Expansion Managers

On the occasion of the Trade Dialogue North Rhine-Westfalia on August 26 in Mönchengladbach – kplus konzept being exhibitor at the Conference – a tour led the participants through the Minto, Unibail-Rodamco’s premium shopping mall opened in March, with a get-together in the Food Court afterwards. Chief Development Officer Ulrich Wölfer explained the interior, which enjoyed […]

15
Dec

Shopping Experience Factory Outlet Center

There are 158 Outlet Centers in Europe, of which less than ten in Germany. Restrictive planning requirements as well as fear of new competition for the local retailers and destruction of established structures make life difficult to the operators in Germany. But now Germany is one of the most sought-after locations for outlet stores in […]

15
Apr

kplus konzept goes New York: Markus Kratz speaker at ScentWorld Conference

  Markus Kratz has been invited to speak at ScentWorld 12-13 June 2014 in New York, leading event for brand marketers in retail, consumer goods, hospitality and healthcare. He will contribute to the fascinating world of scent and sensory marketing by reporting from his practice with multisensory worlds of experience in retail and brand communication. […]

27
Jan

Retail [R]Evolution Congress in Berlin

Shopping Inspiration with all 5 Senses Under this motto Markus Kratz spoke, together with Martina Fecke (mfi AG), in front of around 100 professionals at the Retail (R) Evolution Congress in Berlin in January about multisensory experiences in commercial spaces. Recent findings from neuroscience and interesting contacts with retailers contribute to a motivated and inspired […]

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